|
.....Today's car owners are a diverse group from Baby
Boomers restoring their favorite cars of the 1960s and 1970s
to Millenials creating their own custom rides and everyone
in between. But one thing is consistent their need
for reliable solutions for their car care challenges, time-tested
advice and trusted products for their vehicles.
.....For 3M (NYSE: MMM), this creates the ideal foundation
for its 3M Car Care products business. The business is bringing
3M's legendary innovation to a broad line of 3M Car Care solutions,
which are available directly to consumers through leading
automotive retailers across the country. It is the first time
3M has offered a comprehensive, consumer-focused automotive
product line designed specifically for the DIY and enthusiast
market.
.....In the year since 3M first displayed its new 3M Car Care
solutions line at the 2006 SEMA/AAPEX shows, the sales of
key products have grown more than 300 percent while retail
distribution has increased four-fold. New distribution points,
innovative new products and an aggressive marketing campaign
will keep growth strong as the company heads into 2008.
....."We've always been trusted by automotive professionals
for our repair, maintenance and performance products, and
now we're earning that same trust from consumers who are using
our 3M Car Care products to restore, repair or maintain the
appearance of their vehicles," said Greg Klausen, business
manager, 3M Car Care products. "We've been excited about
the marketplace's initial reception of the 3M Car Care product
line, and look forward to expanding both our line and our
market presence in 2008."
|