Hankook
Tire Becomes the Worlds
Seventh Largest Tire Manufacturer
.....Seoul, Korea, March 22nd,
2007 Hankook Tire (www.hankooktire.com)
has grown to become the worlds seventh
largest tire manufacturer based on 2006 sales,
according to independent industry figures published
by Modern Tire Dealer.
.....The figures show how Hankook
Tires focus on superior quality and high
performance tires has translated into sales
of US$3 billion in 2006, up from US$2.5 billion
in 2005. This growth comes despite the fact
that the value of the Korean won fell by approximately
8% against the US dollar in 2006*. The 20% growth
rate, the joint highest of all eleven global
tire manufacturers listed, propelled the company
to rank joint-seventh with Yokohama Rubber Company,
climbing from eighth in 2005 and eleventh in
2001. Hankook Tires stock price also increased
by 20.1% in 2006, reflecting strong financial
fundamentals, not least of which is a profit
margin of 8.4%.
.....Mr. Seung Hwa Suh, CEO, Hankook
Tire, said, Hankook Tire is a company
with aggressive future growth plans. We are
enhancing our global management structures,
putting increased efforts into greater brand
building and, in the summer, our first European
production facility in Hungary will become operational.
As the market increasingly recognizes the superior
quality of our products, we are seeing more
and more opportunities developing for us in
Europe, in China and in the U.S., and this increasing
demand is driving the company forward.
.....Hankook Tire is targeting
US$3.6 billion (tire sales only) in sales and
a 9.4% operating margin in 2007, through growing
sales of its high performance tires. The company
recently emphasized the strategic importance
of technology by appointing Mr. Hwi Joong Kim,
CTO/CPO of Hankook Tire, to the Board of Directors,
and it will continue to invest 5% of revenue
in R&D at centers located in Korea, China,
Germany, Japan and the US.
.....In 2007, the company will
focus on establishing global management systems
which will raise organizational, processing
and personnel capabilities to globally recognized
standards and ensure greater levels of customer
service and product quality. Operations at its
5th, 500 million Euro production facility in
Hungary will begin later this year to meet overwhelming
demand from its European customer base and establish
the company as a truly global manufacturer.
The company is also investing 5% of revenue
in marketing to build its global brand.
..... Hankook Tire America Corp.. the North
American division of Hankook Tire, played a
large role in the overall rankings of the company
with an increase in US and Canadian tire sales
of 140 million over 2005. More and more
people are recognizing that a Hankook tire represents
not only good value but an outstanding level
of quality on a par with or exceeding the largest
global brands, said Mr. Greg Pae, newly
appointed President of Hankook Tire America
Corp. This is reflected in the increasingly
positive results we are winning in independent
tire tests.
.....In the latest series of tire
tests published in Germany, Autobild SportsCars,
the specialized tuning magazine, ranked Hankook
Tires ultra high performance Ventus S1
evo first out of ten other high performance
tires in the April edition. The company also
received recommendable grades from
ADAC and Stiftung Warentest for its Ventus Prime
and Optimo K715 tires, with Stiftung Warentest
recognizing the Optimo K175 as the most environmentally
friendly in its class in March edition. In February,
ZDF TV, the second largest national TV network
in Germany, also picked out the Ventus Prime
and the Optimo K715 as best-buys amongst recommended
and competing tires. Gute Fahrt rounded off
the encouraging results in its all-weather tire
test which assessed the Centum H 720 as third
best and awarded it the overall mark of good.
Notes
to Editor:
Figures (in USD billions) from Modern Tire Dealer,
new tire sales:
| Rank |
Company |
2006 |
2005 |
| 1. |
Bridgestone Corp. |
$19.7 |
$17.4 |
| 2. |
Groupe Michelin |
$19.0 |
$18.1 |
| 3. |
Goodyear Tire & Rubber
Co. |
$17.8 |
$17.3 |
| 4. |
Continental AG |
$7.5 |
$7.1 |
| 5. |
Pirelli & Cie SpA |
$5.0 |
$4.5 |
| 6. |
Sumitomo Rubber Industries |
$3.5 |
$3.5 |
| 7. |
Hankook Tire Co. |
$3.0 |
$2.5 |
| 8. |
Yokohama Rubber Co. |
$3.0 |
$2.9 |
| 9. |
Cooper Tire & Rubber Co. |
$2.4 |
$2.0 |
| 10. |
Kumho Tire Co. Inc. |
$1.8 |
$1.7 |
| 11. |
Toyo Tire & Rubber |
$1.7 |
$1.6 |
*This figure is based on the
change in the exchange of the Korean won against
the dollar between the period 2nd January 2006
and 29th December 2006.
About Hankook Tire Co., Ltd
Hankook Tire (CEO: Seung Hwa Suh) is the seventh
largest and one of the fastest growing tire
manufacturers in the world. It produces innovative,
superior quality, and high performance radial
tires for passenger cars, light trucks (SUVs,
RVs, and etc.), trucks, buses and special motor
sports vehicles. It invests approximately five
per cent of revenue in research and development
and develops cutting-edge technologies through
its five global R&D Centers meeting regional
customer demands and enhancing customer satisfaction.
Selling in 170 countries around the world, the
company has more than 12,000 employees around
the world. Approximately 70% of revenue comes
from growing overseas sales.
About Hankook Tire America
Corp.
Headquartered in Wayne, N.J., Hankook Tire America
Corp. is a technology-focused, market-driven
company that markets and distributes a complete
line of high performance and ultra-high performance
passenger tires, light truck, SUV tires, as
well as medium truck and bus tires to more than
400 independent dealers through 3000+ retail
sales locations in the United States and Canada.
For More Information On Hankook
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